Amidst several companies walking away from cryptocurrency, other businesses are jumping right into the crypto world with enthusiasm. For example, KFC Canada announced yesterday, in a special marketing promotion, that they were temporarily accepting Bitcoin.
Yesterday, Kentucky Fried Chicken Canada shared that its customers could buy a bucket of Colonel’s Original Recipe chicken strips with Bitcoin, for a limited time. The special edition bucket of chicken was dubbed the, “Bitcoin Bucket.” Buying yourself a bucket of this chicken yesterday would have cost you $16, plus a $5 transaction fee. The bucket included ten original recipe chicken tenders, waffle fries, a medium side, two dips and gravy.
The Canadian branch issued this proclamation on its social media pages, “Welcome to 2018, Canada. KFC Canada presents The Bitcoin Bucket. Sure, we don’t know exactly what Bitcoins are, or how they work, but that shouldn’t come between you and some finger lickin’ good chicken.”
The announcement was made in a special four hour live feed that shared the number of Bitcoins customers needed in order to pay for the meal.
On the post, the company went on to explain, “Despite the ups and downs of Bitcoin, the Colonel’s Original Recipe is as good as always. So, trade your Bitcoins for buckets and invest in something finger lickin’ good.”
Although many people were excited, and the buckets sold out quickly, others made suggestions that different forms of currency should have been accepted instead. Many forms of altcoins were given as examples, including Ripple, Litecoin.
Yet another customer said, “You should accept verge currency, much faster than BTC.”
Charlie Lee, the creator of Litecoin, retweeted the KFC post, expressing his opinion that Litecoin would be a better choice for the company.
KFC Canada knew that Bitcoin transactions would take some time to process, so the Bitcoin Bucket was only a limited-time offer, but it drew quite a bit of traffic and excitement. Those who wanted one had to purchase it via a special portal using BitPay. Buckets were delivered to the customers’ homes, once ordered.
With KFC leading the way, perhaps we will see other fast food restaurants accepting digital money in the future.